{"id":4810,"date":"2021-03-10T17:31:38","date_gmt":"2021-03-10T17:31:38","guid":{"rendered":"https:\/\/mpg.it\/the-market-rewards-vegetable-tanned-leather-m-p-g-industria-conciaria-has-obtained-the-lwg-silver-certification\/"},"modified":"2021-03-31T18:14:05","modified_gmt":"2021-03-31T18:14:05","slug":"the-market-rewards-vegetable-tanned-leather-m-p-g-industria-conciaria-has-obtained-the-lwg-silver-certification","status":"publish","type":"post","link":"https:\/\/mpg.it\/en\/the-market-rewards-vegetable-tanned-leather-m-p-g-industria-conciaria-has-obtained-the-lwg-silver-certification\/","title":{"rendered":"The market rewards vegetable tanned leather &#8211; M.P.G. Industria Conciaria has obtained the LWG Silver certification"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<img decoding=\"async\" loading=\"lazy\" class=\"wp-image-4735 size-full aligncenter\" src=\"https:\/\/mpg.it\/wp-content\/uploads\/2021\/03\/1.jpg\" alt=\"1\" width=\"768\" height=\"1024\" srcset=\"https:\/\/mpg.it\/wp-content\/uploads\/2021\/03\/1.jpg 768w, https:\/\/mpg.it\/wp-content\/uploads\/2021\/03\/1-225x300.jpg 225w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/p>\n<p>Furniture is one of the target sectors for leather that has suffered less from the crisis of the last year thanks to the newfound centrality of the home after a year of pandemic. We talked about it with Sabrina and Sandra Giardi, the two sisters at the helm of M.P.G. Industria Conciaria of Castelfranco di Sotto (Pisa), specialized in vegetable tanning since 1960.<br \/>\n\u201cThe lockdown was a condition common to many nations in the world &#8211; report the two Tuscan entrepreneurs -. And the home, as never before, in this period of forced closure has become the main place to carry out all our activities (study, work, sport, etc.). This situation has prompted many to rethink the furnishings and design of their homes with a view to greater comfort but also with the desire to introduce sustainable and safe materials even for the most delicate subjects and with sensitive skin &#8220;.<br \/>\nIn this framework of renewed attention to the home with an eye to sustainability, leather tanned with the use of tannins of vegetable origin, obtained through a slow process of craftsmanship that has its roots in the best Tuscan tanning tradition, as is the production of MPG , seems to have found a natural outlet. &#8220;The demand from the furniture sector has been constant over the last year &#8211; comments Sabrina Giardi -. We have achieved good results and we are prudently optimistic also for the near future \u201d.<br \/>\nVegetable tanning that MPG Industria Conciaria represents is after all a sector of absolute excellence appreciated all over the world, linked to traditional processes but also capable of continually renewing itself and developing new items that meet the technical and aesthetic demands of the sectors of destination, from footwear to leather goods, to furnishings.<br \/>\n&#8220;At the moment for the furniture we are offering soft leathers with a natural look, our cowhide with wavy and hand-buffered finishes, small, slightly shaded grains. In addition, the smooth ones are increasingly performing for upholstery, seating and furnishing accessories &#8220;they explain.<br \/>\nThe commitment to sustainability also leads us to always look forward: &#8220;We are working on very important projects. Our vegetable tanned leather is by nature &#8220;sustainable&#8221; but our tannery is committed to further mitigating the environmental impact by acting in many directions. We have recently obtained the Silver LWG certification and we are continuing our path with the aim of achieving further improvements both in terms of production process and finished leather &#8220;concludes Sandra Giardi.<\/p>\n<p>&nbsp;<\/p>\n<p>Article published on:\u00a0<a href=\"https:\/\/tannerymagazine.com\/it\/il-mercato-premia-la-pelle-al-vegetale\/\">ARS Tannery<\/a> &#8211; of the 10\/03\/2021[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; css=&#8221;.vc_custom_1617213249534{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;]<style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">.gallery-carousel-shortcode.gallery-carousel-shortcode-id-6a4762892cff0b8d7d38c959bbdf8912 .owl-nav a {\n  width: 36px;\n  height: 36px;\n  border-radius: 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src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%201875%201875&#39;%2F%3E\" data-src=\"https:\/\/mpg.it\/wp-content\/uploads\/2021\/03\/39416-38831-1875x1875.jpeg\" data-srcset=\"https:\/\/mpg.it\/wp-content\/uploads\/2021\/03\/39416-38831-1875x1875.jpeg 1875w\" alt=\"\" width=\"1875\" height=\"1875\"  \/><span class=\"gallery-rollover\"><span class=\"gallery-zoom-ico icomoon-the7-font-the7-zoom-06\"><span><\/span><\/span><\/span><\/a><\/figure><\/div><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; css=&#8221;.vc_custom_1617213260592{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;4781&#8243; img_size=&#8221;200&#215;200&#8243; alignment=&#8221;center&#8221;][\/vc_column][vc_column 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We talked about it with Sabrina and Sandra Giardi, the two sisters at the helm of M.P.G. Industria Conciaria of Castelfranco&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4799,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[201],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The market rewards vegetable tanned leather - M.P.G. Industria Conciaria has obtained the LWG Silver certification - MPG - Industria Conciaria<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mpg.it\/en\/the-market-rewards-vegetable-tanned-leather-m-p-g-industria-conciaria-has-obtained-the-lwg-silver-certification\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The market rewards vegetable tanned leather - M.P.G. Industria Conciaria has obtained the LWG Silver certification - MPG - Industria Conciaria\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text] Furniture is one of the target sectors for leather that has suffered less from the crisis of the last year thanks to the newfound centrality of the home after a year of pandemic. We talked about it with Sabrina and Sandra Giardi, the two sisters at the helm of M.P.G. 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